Nigerian content creator and skit maker Muhammad Gilmore Adekunle, popularly known as Gilmore, has expressed the view that Nigerian content creators show greater support than Nigerian musicians.
Gilmore during a recent interview with Hip TV, attributed this collaborative spirit as an important factor that has contributed to the outstanding success of Nigerian content creators.
He believes that this mutual support is the key and the reason why content creators in Nigeria are experiencing and gaining favourable outcomes in their chosen paths.
He said, “Content creators enjoy massive success because it (the content creating industry) is more supportive than the music industry”.
The skit maker emphasized on the crucial role that social media plays in their accomplishments, pointing out that audiences prefer consuming content on their mobile devices rather than the television.
“This is 2024; everybody is on their phone. People no longer watch TV. You can make money off social media,”he further said.
He revealed that Afrobeats singer Ayra Starr is his ideal woman while Niniola was his childhood crush.
The comedian and skit maker, who is in his early 20s, rose to fame because of his unique way of mimicking relatable content in his videos. A unique feature of Gilmore is that he plays multiple characters in his videos.
Gilmore is unique because of his sense of creating real-life experiences using his videos. He started skit-making while in school and has grown to become one of the fast-rising up-and-coming acts to look out for.
The skit maker expressed his love for the brand Nike, an American brand company that produces sports kits such as boots and jerseys and asked them to work with him to create content. The brand did not hesitate to work with him. Later that year, Nike invited him to create content for the brand.
